Promo UPFront Podcast - Ep. 101

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It’s time to start a new century with episode 101 of the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie! This week the fans of the freshwater lobster talk about Tito’s vodka offering grants for small businesses, applaud MiPPA for their intentional DEI work, discuss focusing on mission and vision statements when doing a brand refresh (great work Gold Bond), muse on increased marketing budgets while consumer confidence wanes – and how it presents opportunities in promo, debate whether they have found the dumbest promo product ever in the Hoagie Holder, and so much more!