A HUGE thanks to our pals over at Seven Sourcing for sponsoring this fine broadcast! When you’re looking to turn your next idea into an iconic brand with custom sourced merchandise, look no further than Seven Sourcing. Email them at sales@sevensourcing.com.

It’s Fri-yay and time for Ep. 205 of the Promo UPFront #podcast! This week hosts Kirby Hasseman and Bill Petrie talk about the efficacy of instituting “Friday Hours” over the summer, the difference of making purchases on a small vs. big screen, dive into Dr Pepper eclipsing Pepsi as the number two soft drink by way of a case study in branding, opine on why so many big music acts are canceling tours, and so much more!
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