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EPISODES 31 - 40

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Episode 40

April 9, 2021

It’s Friday and time for a spirited version of the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie! This week the Captains of Career Shifts talk about the big moves in Promo from Charles River Apparel and HALO Branded Solutions, “Salty Bill” joins “Bitter Kirby” on some hot takes regarding everything being offensive, the April Fools rebranding of Numo to Kalendar Group – and if it went too far, evaluation of our Q1 2021 goals, the return of “Fill in the Blank” during the Party in the Back, and so much more!

 

Huge thanks to our friends at J.Charles for sponsoring this exemplary broadcast and always exhibiting excellence!

Episode 39

April 2, 2021

It’s the first Friday of April and time an oven-fresh Promo UPFront #podcast with Kirby Hasseman and Bill Petrie. This week the Caped Crusaders of Crystal Awards talk about using promo to help drive vaccines, how global supply chain issues are challenging the promotional products industry, disagree over the reposting of content, the greatness that is the makeup kit mashup from Elf Beauty and Chipotle, a superhero-themed party in the back, and so much more!

 

A big thanks to PromoPulse for sponsoring this dynamic broadcast!

Episode 38

March 26, 2021

It’s the first Friday of spring and time for your weekly edition of the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie. This week the Vikings of the Vaccine talk about the amazing work done by SwagCycle to repurpose unwanted promo, when it’s time to commit to in-person events, Lori Bauer joins iPromoteU after more than two decades at Koozie Group, fighting through “imposter syndrome,” a movie-reboot “party in the back,” and much more!

 

Huge thanks to our promo pals at PromoPulse for sponsoring this platinum-level broadcast!

Episode 37

March 19, 2021

Heck yes, it’s Friday which means it’s time for the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie. This week the Sergeants of Spring Break talk about the trend of debranding, working proactively with your clients as there is light at the end of the pandemic tunnel, whether the 8-hour workday is dead, the challenges of leadership, a food-based “Party in the Back,” and so much more!

 

This podcast wouldn’t be available without the gracious sponsorship and support of our friends at PromoPulse!

Episode 36

March 12, 2021

It’s Friday and time for a Spring Break edition of the Promo UPFront podcast with Kirby Hasseman and Bill Petrie. This week the duo of Daytona talk about the negative impact to Independent Contractors (regardless of industry) if the PRO Act is signed into law as currently written, Disney+ getting the pivot right, COVID one year later, whether the days of dressing to impress are over, what Major League Baseball teams plan to do with unused bobbleheads from 2020 (and what they would do with leftover bobbleheads of promo people), a no-wrong-answer “Party in the Back,” and so much more!

 

A big thanks to our good pals over at PromoPulse for sponsoring this palm tree level podcast!

Episode 35

March 5, 2021

It’s the first Friday of Women’s History Month which means it’s time for a VERY special Promo UPFront Podcast with Kirby Hasseman and Bill Petrie! In this episode – an annual favorite – they discuss the many Powerhouse Women in Promo (distributors, suppliers, and service providers), the Tee Hamilton Creative Scholarship from PromoKitchen, Zoom fatigue, paying for Twitter “superfollowers,”ASI Promo Insanity, a woman-themed “Party in the Back,” and so much more!

 

A special expression of gratitude to the good strongs at J.Charles for sponsoring this podcast! #ASIPromoInsanity #podcast #brandivate

Episode 34

February 26, 2021

It’s the final Friday of February which means it’s time for the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie. This week the warlocks of weather talk about keeping a small business open during a severe and prolonged weather event, how best to treat and employee who resigns, a very unfortunate diversity training misstep from Coca-Cola (yes, even worse than the one on “The Office”), when it’s time to phase out PPE, the problem of multitasking in Zoom, what they are looking forward to with warm weather on the horizon, a pizza-lovers Party in the Back, and so much more!

 

Big thanks to our friends at PromoPulse for sponsoring this slushy-level broadcast!

Episode 33

February 19, 2021

It’s a deep freeze edition of the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie! This week the winter warriors talk about the amazing Sustainability Impact Report from Redwood Classics, the death of the snow day, Tinder launches a line of products, balancing supplier meetings with making distributor sales, McDonald’s uses promo to hype their entry into the chicken sandwich wars, a frozen-food themed rapid fire during the “Party in the Back,” and so much more!

 

Huge thanks to our friends at PromoPulse for sponsoring this snowman-level podcast.

Episode 32

February 12, 2021

It’s the Friday before Valentine’s Day and there’s no better way to celebrate love than to listen to the latest Promo UPFront Podcast with Kirby Hasseman and Bill Petrie! This week the Barons of the Bromance talk about how the “Buy American” executive order will impact the world of promo, if either would go back to college to get their MBA, the rebranding of a racially insensitive pancake company, a full review of Super Bowl ads, a “Party in the Back” full of fisticuffs, and so much more!

 

Huge thanks to our friends at PromoPulse for sponsoring this heart-shaped podcast!

Episode 31

February 5, 2021

You bet it’s time for a triple-F (First Friday of February) edition of the Promo UPFront Podcast with Kirby Hasseman and Bill Petrie! This week the Barons of the Big Game talk about Bob McLean being named interim president of PPAI, the advantages and disadvantages of virtual award ceremonies, the efficacy of data mining as a business model, the questionable genius of the mask/Bluetooth earbuds mashup, “Big Game predictions” (may want to stay tuned in to the very end for that one), a Party in the Back that has to be seen to be believed, and so much more!  

 

A huge thanks to our friends at J.Charles for sponsoring this fine broadcast!